Registration Open for Members & VIPs

Registration will remain open throughout the day to assist with any questions you may have.

FORCE Connect

FORCE Connect is an intentional networking experience designed to create meaningful connections between Asset Managers and approved FORCE agents and brokers. Meetings are structured and purposeful, giving both sides the opportunity to evaluate fit, market coverage, and capacity. This session is built for real conversations, real expectations, and real next steps.

For Asset Managers interested in hosting a table during FORCE Connect, contact Gina Gallutia.

FORCE Members & Invited Guests Only

Member & Asset Manager Lunch

Join fellow members for an exclusive lunch designed to spark meaningful connections with leading asset managers. This curated session at Velocity brings together decision-makers, innovators, and peers for candid conversation, shared insights, and high-value networking. If you’re looking to expand relationships, understand current investment priorities, and position your expertise with the right audience, this is the room to be in.

Next Level Thinking: Building a Business That Outperforms the Market

This keynote sets the tone for Velocity by focusing on growth, diversification, and long-term positioning. It is not about one asset class or one cycle. It is about building a business that stands out, adapts, and continues to grow. Attendees will leave inspired, challenged, and thinking bigger about what is possible.

*Official start of conference for Conference Only registrants.

Asset Manager Block

More details to come!

Opening Reception 

Join us at the opening reception as Velocity brings the entire community together. Connect with peers, asset managers, industry leaders, and new faces in a relaxed setting focused on conversation, connection, and building momentum for the days ahead.

Breakfast 

Get fueled for the day with a delicious breakfast. Maximize your meeting time and invite a colleague to join you! 

Registration Open 

Registration will remain open throughout the day to assist with any questions you may have.

Welcome Remarks

Five Star's Executive Director of Memberships, Gina Gallutia, kicks off Velocity and shares important notes for the day's agenda.

General Session #1 - Revenue Without Limits: Building a Business That Grows With the Market

Asset Manager Block 2

More details to come!

General Session #2 - Disposition That Delivers: Pricing, Process, and Speed

Extended days on market continue to challenge agents nationwide. This session focuses on the disposition strategies that experienced operators use to move assets efficiently while protecting value. Topics include pricing discipline, buyer positioning, and execution practices that reduce stagnation and unnecessary price reductions.

Lunch

Asset Manager Block 3

More details to come!

General Session #3 - Winners and Losers: How the Next 12 Months Will Separate the Field

The coming year will reward preparation and punish complacency. This session looks ahead at inventory, market signals, and operational shifts that will define who wins and who falls behind. Learn how to position your company so you are ready for what is coming, not reacting to it.

General Session #4 - The Power of the Right Partners

Your results are only as strong as the people you work with. This session focuses on building the right vendor and partner relationships to support growth, efficiency, and profitability. Learn how top operators evaluate partners, set expectations, and build teams that scale with them.

Closing Reception: Conversations That Continue

Velocity concludes with an intentional closing reception focused on connection and next steps. This is an opportunity to continue conversations, strengthen relationships, and leave with clarity on where to focus your energy moving forward.